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Green Business Strategies
by John A. Herbert | DIRECTOR
Increasingly companies and organisations are being called upon to demonstrate their green credentials, whether it is a commitment to the environment, CSR programme, or an energy efficiency programme to lower GHG (greenhouse gas) emission. The general public and other businesses want to see your greenness.
Addressing
the challenge needs to be part of your business
strategy - TODAY! this is essential. Yes, it must add value to your
business - contributing, not inhibiting, since results
are demanded by your shareholders and stakeholders. However, the tide
has turned, and consumers of all services and products are looking for
greener and environmentally friendly solutions.
The environmental and economic goals are NOT mutually
exclusive! with today's tools and technologies lower cost and
lower environmental impact are not only feasible, but are cost
effective solutions for business. Your competitors are saving money
today using less energy and creating a lower carbon footprint,
furthermore enjoying the benefits of lower energy bills to free capital
for other uses.
Here is engineering example, smarter design lowers the CAPex
and OPex of the cooling water installation, here
is the document, the password is kelcroft
What is Green?
First, lets clear up the myth that going green is
commercial suicide, its not. It is the smartest sustainable strategy
for future and for
growth. Many companies start out being skeptical, it is understandable,
but after the costs are counted, and the knowledge that their costs are
lower spreads across the business.
Businesses are using a wide range of natural resources to
produce goods or deliver services that consumers need in our
day to day lives. However, finally it is being realized that these
resources are not limitless, they are actually finite. And the energy
input to those goods and
services causes an unwelcome damage to the air
breathe, and the water we drink - in short causes environmental
pollution.
Progressive companies have already discovered that
they can optimize their processes and assets to make the best use of
resources, reduce any negative impact on their surroundings
and strengthen their business results - at the same time.
We are at the front of the green sustainable
curve helping companies get started in the green is business
movement. Through our expertise, we
have uncovered a multitude of improvement and cost-saving opportunities
for business in the areas of:
- Green building for resource conservation
- GHG emission control
- Waste Reduction
- Energy Efficiency
- Pollution Prevention
- p2e2
- Environmentally-negative materials reduction
- and more!
Why Green
There are many positive reasons to choose a greener business path:- Capital expenses lower
- Operating costs reduced
- Bottom-line saving is cheaper than sales
- Green Credentials = more sales
- Market Differentiation = more profit
- Futureproof
Whilst nobody can see the future, the trend of customers to demand
greener products and services is very clear. If you need to position
your business for future growth,
a green strategy is an essential element. In the UK shopping market
aisles of Tesco, carbon labelling of the products helps
consumers make informed choices, the same principal will apply to your
business.
Delivering Greener
So you might be wondering how does Kelcroft manage to deliver viable green business solutions? We use our exclusive knowledge and skill set, some examples, Kelcroft's thinking lowers the requirement for air conditioning chillers, in turn that lowers both the initial capital cost (lower CapEX) for the air-conditioning plant, and a means the cost to operate the plant is also less (lower Opex), imagine that - lower first cost, and lower running costs - a very sustainable solution for business.
Another example, better planning can lower the cost of pumping, the initial equipment purchase cost is reduced, and the operating cost over the lifetime of a facility is also lower. With reduced costs, bottom-line profits increase, and your environmental footprint is also reduced.
Don't be left behind
For exclusive advice to help you create a sustainable green business call our Hong Kong office telephone: +(852) 2335 9830 today. Alternately send us an email message